Monday, May 10, 2010

Stormy Weather


I wanted to wrap up my final entry for this class with a tribute to Lena Horne, who died this week at the age of 92. A mixture of African American, European American, and Native American descent, Lena Horne was a jazz singer and actress who denounced the bigotry that allowed her to entertain white audiences but not socialize with them, inhibiting her rise to superstardom.


In the ‘40s, Horne was one of the first black performers hired to sing with a major white band, the first to play the Copacabana nightclub, and among a handful with a Hollywood contract—with MGM, where she starred in the all-black musicals Cabin in the Sky and Stormy Weather.
Here she is singing in Stormy Weather in 1943.


Horne was long involved with the Civil Rights movement. In 1941, she sang at Cafe Society, an all black nightclub, and worked with Paul Robeson, a fellow singer and actor as well as a social justice activist. She was at an NAACP rally with Medgar Evers in Jackson, Mississippi, the weekend before Evers was assassinated. She was at the March on Washington and spoke and performed on behalf of the NAACP, SNCC, and the National Council of Negro Women. She also worked with Eleanor Roosevelt to pass anti-lynching laws.
Lena Horne died in New York City on May 9, 2010, but her legacy and participation in the Civil Rights movement will continue to live on in her honor.

Thursday, April 22, 2010

Not Just Another Ugly Feminist

I was scrolling through Oprah's website the other day, in search of recent episode that a friend of mine was telling me about, when I saw this lovely teaser for an equally-lovely article:

Just reading the caption for this article made me pretty angry. It reads,
"Being a strong, powerful woman doesn't mean you have to be tough, overworked and unattractive. Karen Salmansohn explains how power and success come from being in touch with your feminine, sexy and loving side."
My biggest problem with gender issues is the stigma surrounding feminism, and this article (from Oprah's website, no less!) is perpetuating that stigma is if it were a commonly accepted fact, rather than an unfair and untrue stereotype.

Here's an excerpt:

...Almost from the introduction of the word "feminism" into our world, the definition has become corroded to mean something less than complimentary than its original intent. Somewhere along the line, to be a feminist started to mean a woman who's basically unattractive both in looks and spirit.

I find this negative connotation to be shameful and highly unhelpful. Women could truly benefit from finding a more inspiring word than "feminism" to stand by, as well as stand for, when seeking to become our most powerful and successful selves. We don't have to make a choice between feminine or powerful and successful. We can be all those things....

Though I understand and respect where the author is trying to go with this, the remainder of the article attempts to convince women that they must be independent and pro-feminist to be successful... unless there are men around, of course.

The split personality of a "feminine," helpless, materialistic woman and an edgy, powerful, "unattractive" feminist demands a manipulative approach to life and interaction with the opposite sex, as well as a complete disregard for a woman's individual likes and dislikes. Rather than debunking common myths about feminism and presenting it as it is, the author re-names it as something else in a sad attempt to give it a "feminine spin," which only further perpetuates the original stereotypes in the first place: that feminism, by definition, is unfeminine.

Thursday, April 15, 2010

When relying on human compassion just won't do...


there's always sexualized advertising!
In the ad below, the Organ Donor Foundation seems to have run out of effective advertising ideas. Naturally, they did what any disrespecting ad campaign would do: pull the ol' blonde-wearing-a-bikini hook. The caption?
"Becoming a donor is probably your only chance to get inside her."


Wow guys, really creative. I can't even begin to cover everything that's inherently wrong with this ad. Maybe it's the makeup-coated model, wearing heels and making a "sex" face. Maybe it's because this is an ad for the Organ Donor Foundation, and not Budweiser beer. Maybe it's the fact that the idea of donating an organ for the sole purpose of having something- ANYTHING- "inside her" is downright creepy. But to me, it's just a well-meaning foundation stooping to new and depressing lows.

What I really don't understand about this ad is why it's directed towards men only? As a female with a sense of dignity, this ad alone is enough for me to seek my organs, should I ever need a few extras, from another foundation. Organ donations save people's lives. This is not an advertising approach that is appropriate for what it is selling, and it is disrespectful to the women (and men) who are receiving it. Furthermore, the chances of the beneficiary of your donated organ to look like THAT are slim-to-none. Unless you're trying to get "inside" some poor old lady with health problems, in which case, I have nothing else to say.

Friday, April 9, 2010

He sure Diddy!


P. Diddy's "I AM KING" fragrance ads are everything you would expect them to be. The man who calls himself "The Black Bond" has certainly emoted the playboy feel from these advertisements.


The fragrance title, "I AM KING," is all about power, money, and masculinity. You can see from the photo that Diddy is using the appearance of wealth, sex, and the material lifestyle in order to sell his fragrance. The women in the ad are sexual accessories, insignificant to Diddy's lifestyle except to highlight his masculinity and wealth. The fact that they look almost identical makes them seem generic and paltry, like they're just more of the same.

It always seems to me like fragrance ads are selling a way of life rather than a bottle of cologne. It's too bad that the way of life being sold is nothing deeper than a world full of toys, cash, and meaningless relationships.

Sunday, March 28, 2010

The Mysteries of Mudflap Girl

She's everywhere. Gas stations. Bumper stickers. Belt buckles. Jewelry. I can't count the number of times I've stood at a rest stop cash register, staring at those ridiculously huge breasts with nipples that could cut a block of ice, wondering what the heck it's supposed to mean. Is it just a sexual symbol, created to celebrate the love of objectifying women everywhere? Is it supposed to be any woman in particular, or a porn star, or what? I don't get it!


Finally, after poking around on the internet and finding just the right Google Image Search keywords, I discovered that she has a name. Ladies and Gentlemen, meet Mudflap Girl.

According to Wikipedia,
The mudflap girl is an iconic silhouette of a woman with an hourglass body shape, sitting, leaning back on her hands, with her hair being blown in the wind. The icon is typically found on mudflaps, clothing, and other items associated with trucking in the United States. The image is sometimes also known as trucker lady or seated lady.

This famous design was created in the 1970s by Bill Zinda of Wiz Enterprises in Long Beach, California, to promote his line of truck and auto accessories. It was modeled on Leta Laroe, a famous exotic dancer at the time.

Rob Tendick, author of the article Mud Flaps Are A Classic Auto Accessory, claims that
Classic mud flap characters have become such a part of pop culture, that they've moved out of the arena of car accessories, and started appearing in commercials and on TV. One such commercial appeared during the 2006 Superbowl, and featured the Mud Flap Girl and Yosemite Sam driving off in a Honda Ridgeway.

Arizona officials were apparently not amused, and have proposed legislation banning both cartoon creatures due to a perceived political incorrectness, regarding sex and guns. Currently, the legislation about truck and car accessories has been thwarted. This means that auto accessories and mud flaps can be embellished with the image of your choice. And this will remain to be true, as long as that law doesn't pass.

Self-expression isn't a reason to sacrifice quality auto accessories anymore. You can find many manufacturers who can produce a mud flap to your vehicle and personality type. Whether you want a skull and crossbones or the Ghostbusters logo, mud flaps can be created with top-of-the-line materials to let you "keep on truckin'".
I'm sorry, but does having the same symbol of a naked woman that you see at every gas station in the country really qualify as "self-expression"? This character has been created as an advertisement for auto accessories. It expresses nothing except that you've fallen prey to yet another advertising campaign that has nothing to do with what it's actually selling. Even if it weren't created by Wiz Enterprises, what messages do you intend to express with that? Your love for porn stars? Pardon my french, but seeing that symbol on anyone's truck, belt, hat, or mudflaps does nothing but make them look like an asshole. The Ghostbusters logo is one thing. A symbol of a naked woman is another.

Thursday, March 11, 2010

"Dude, you hit a cripple!"

Ever since we started talking about media's portrayal of the disabled, I haven't been able to stop thinking about the television series Malcolm in the Middle. I used to love that show back in the day, and all the talk about disabled characters reminded me of Stevie Kenarben, Malcolm's best friend.
Not only is Stevie in a wheelchair and assumedly paralyzed from the waist down, he also wears extremely thick corrective glasses, struggles with asthma, and has only one lung. (Did I mention he's black?) Because of his respiratory condition, Stevie can only say one or two words with each breath, which is a source of comedy for most of the scenes that include him. Although Stevie has a great sense of sarcasm and can usually say a great deal with very little, Malcolm usually cuts him off before he can finish a sentence, as do most other characters on the show. Stevie thrives off of other people's pity, and in the clip below, milks an accidental punch from a bully for all it's worth.


Although some of the scenes involving Stevie allow us to laugh with him, many of them encourage us to laugh at his expense as well. Sometimes the only humor in the scene stems from the painfully long time it takes for him to say anything, which seems to have become more and more emphasized in the later seasons. This is a great example of a character who is more often identified by his disability, rather than his personality. While Stevie may get into some conflicts of his own, they all stem from or focus on his disability. It's difficult as a viewer to pinpoint the problem at hand when the character takes fifteen minutes to finish his sentence.

Malcolm does very little to actually get to know Stevie during the show. Even though they are supposedly best friends, Stevie is usually silent or close to it while Malcolm goes through everyday life. Malcolm usually responds to the things Stevie says with a pitying aside to the audience, such as when Stevie mentions that his parents won't let him watch TV.
"My parents say... watching TV... makes you... stupid," he explains to a bewildered Malcolm.
"No, watching TV makes you normal!" Malcolm replies, and with a side glance at the viewer, "How can they do that to him? He's in a wheelchair!"

While the jokes the show makes at the expense of the disabled (calling them "crippled," for instance) are intentional, and perhaps ironic, the messages that result seem pretty conflicted. Does the sarcasm the writers use to confront these issues present a positive or a negative representation of the disabled? What does this tell viewers about kids that have health problems like Stevie?

Monday, March 1, 2010

Mother Theresa's Makeover

In class a few weeks ago, we briefly touched on makeover shows such as "What Not To Wear" and others in relationship to the messages about gender being sent by the media. Although I personally don't follow these shows very often, I felt I had seen enough to get a general idea of the pros and cons in terms of theme.

Tonight, however, I decided to catch a new episode of Style's "How Do I Look?" and reached a new level of offended.

This particular episode victimized Kristen, a slender twenty-something with a penchant for tiered gypsy skirts, secondhand t-shirts, and patterned headscarves. Unlike most victims of the show, however, Kristen didn't lack style because of apathy or poor taste. To the contrary, Kristen gave up her passion for shopping when she began sponsoring impoverished children in Uganda. After meeting and falling in love with the children, Kristen explained, she began denying herself luxuries such as new clothing and haircuts in order to save the money for charity.

Kristen was volunteered for the makeover by her sister, who claimed she liked Kristen a lot more before she began "letting herself go." Also in support of the change was Kristen's husband, who seemed embarrassed of taking his wife of nine years on dates because of the way she was dressed. Both parties were convinced that Kristen would be a more successful employee, spouse, and woman if she took more time with her appearance and went back to dressing with style.

Personally, I found the whole confrontation to be extremely painful to watch. Kristen seemed like an educated, compassionate, selfless young woman with her heart in all the right places, but the message of "still not good enough" was resounding miserably from the entire program. She expressed fears of "losing herself" to materialism again if she went back to dressing nicely, and explained the difficulty of the sacrifices that she had chosen to make by prioritizing others' needs over her own wants. But with her "supportive" husband and sister by her side, she submitted to the makeover and allowed herself to be dressed the way everyone else wanted her to. To me, it felt like a giant failure.

The only point this show seemed set on proving was that the value of any woman's actions, no matter how noble, is horrendously affected by her physical appearance. I couldn't help but think that a man who had embarked on the same journey as Kristen would have received much more approval and significantly less critique, if any at all.

Which brings me to my point. Obviously there is a direct correlation between a woman's appearance and her determined worth in our society. On the other hand, men performing the same deeds but slacking off on their personal wardrobe are seen as generous and altruistic, unconcerned about something so petty as fashion. Where is this double-standard taking us, and is it really cursed, as it appears, to continue to get worse before it gets better?